EMPLOYMENT
Your Friends & Neighbors, Cincinnati, OH
Owner
2007-present
- conceptualize and execute graphic design across media, for clients including ArtsWave [posters], SORTA [bus wrap], Visionaries & Voices [catalog], and Ramapo College [record label identity]
- selected to design site-specific graphics for Haile Foundation and Contemporary Arts Center
- develop online content using original photography and copy
- successfully seek out and collaborate with partners to increase engagement and amplify message
- improved website SEO to #1 position through strategic redesign and copywriting
- design, write and edit print and email newsletters
- developed first-ever strategic communication plan for Betts House [historic house museum]
- regularly present metrics and data analysis of organic, paid and earned communication efforts
- reduced web hosting costs by 10% through vendor renegotiation for Walnut Hills Business Group
- reduced print costs by 10% through vendor renegotiation for East Walnut Hills Assembly
- organize and promote events and place activations with community organizations [Spring in Our Steps] and small businesses [Geers of Change]
- author articles for Cincinnati Business Courier, Cincinnati Refined, Apartment Therapy, and Design*Sponge
- selected to curate exhibitions for Fotofocus, Visionaries & Voices and Nicholas Gallery
- curated Haile Foundation art collection
- finalist for American Marketing Association award
Cincinnati Preservation Association, Cincinnati, OH
Communication Consultant
2018-2023
- effectively utilize social media to grow and diversify discourse and audience around local preservation initiatives
- developed comprehensive communication strategy to optimize outreach efforts, increase event attendance and improve website SEO
- created and have organically grown CPA’s Instagram presence to over 8k followers in under 4 years
- prepare monthly social media engagement and metrics reports
- research, write and photograph significant local Black historic sites and stories
- present to the Board of Directors and participate in public discussions as needed
VisuaLingual, Cincinnati, OH
Owner
2007-2015
- conceptualized and art directed brand and product identity and photography
- wrote all promotional copy
- managed brand voice across communication channels
- acquired wholesale orders from 150 retailers within 1st year
- fostered retail partnerships with Williams-Sonoma, Anthropologie and Restoration Hardware
- negotiated with retailers, suppliers and shippers
- trained and managed 20 production assistants
- managed all logistics, including production and fulfillment
- developed private label and custom products for variety of cultural clients, including Brooklyn Botanic Garden, Georgia O’Keeffe Museum and the Philadelphia Flower Show
- finalist for American Made Awards presented by Martha Stewart Omnimedia
F+W Publications, Cincinnati, OH
Senior Designer
2006-2007
- art directed and designed a variety of trend-conscious books
- managed project budgets
- hired freelance talent
- presented concepts to sales and marketing teams
- earned internal award for exceeding sales projection through publication design
VOLUNTEER
member, East Walnut Hills Assembly Events Committee
2017-2019
member, School for Creative and Performing Arts Career in Technical Education Advisory Board
2014-2018
Block Captain, Keep Indianapolis Beautiful
2015
Big Pitch [winning] competition mentor, ArtWorks
2014
guest curator, Visionaries & Voices
2012
co-organizer, OTR/Gateway Summer Celebration
2009
EDUCATION
Cranbrook Academy of Art, Bloomfield Hills, MI
MFA in Graphic Design
Cornell University, Ithaca, NY
BA in Philosophy & Critical Theory
References available upon request.