conceptualize and execute graphic design across media, for clients including ArtsWave [posters], SORTA [bus wrap], Visionaries & Voices [catalog], and Ramapo College [record label identity]
selected to design site-specific graphics for Haile Foundation and Contemporary Arts Center
develop online content using original photography and copy
successfully seek out and collaborate with partners to increase engagement and amplify message
improved website SEO to #1 position through strategic redesign and copywriting
design, write and edit print and email newsletters
developed first-ever strategic communication plan for Betts House [small house museum]
regularly present metrics and data analysis of organic, paid and earned communication efforts
reduced web hosting costs by 10% through vendor renegotiation for Walnut Hills Business Group
reduced print costs by 10% through vendor renegotiation for East Walnut Hills Assembly
organize and promote events and place activations with community organizations [Spring in Our Steps] and small businesses [Geers of Change]
author articles for Cincinnati Business Courier, Cincinnati Refined, Apartment Therapy, and Design*Sponge
selected to curate exhibitions for Fotofocus, Visionaries & Voices and Nicholas Gallery
effectively utilize social media to diversify discourse and audience around local preservation initiatives
developed comprehensive communication strategy to optimize outreach efforts, increase event attendance and improve website SEO
created and have organically grown CPA’s Instagram presence to over 8k followers in under 4 years
prepare monthly social media engagement and metrics reports
research, write and photograph significant local Black historic sites and stories
present to the Board of Directors and participate in public discussions as needed
VisuaLingual, Cincinnati, OH | Indianapolis, IN Owner 2007-2015
conceptualized and art directed brand and product identity and photography
wrote all promotional copy
managed brand voice across communication channels
acquired wholesale orders from 150 retailers within 1st year
fostered corporate partnerships with Williams-Sonoma, Anthropologie and Restoration Hardware
negotiated with retailers, suppliers and shippers
trained 20 production assistants
managed all logistics, including production and fulfillment
developed private label and custom products for variety of cultural clients, including Brooklyn Botanic Garden, Georgia O’Keeffe Museum and the Philadelphia Flower Show
finalist for American Made Awards presented by Martha Stewart Omnimedia
résumé
EMPLOYMENT
Your Friends & Neighbors, Cincinnati, OH
Owner
2007-present
Cincinnati Preservation Association, Cincinnati, OH
Communication Consultant
2018-2023
VisuaLingual, Cincinnati, OH | Indianapolis, IN
Owner
2007-2015
F+W Publications, Cincinnati, OH
Senior Designer
2006-2007
VOLUNTEER
member, East Walnut Hills Assembly Events Committee
2017-present
member, School for Creative and Performing Arts Career in Technical Education Advisory Board
2014-present
Block Captain, Keep Indianapolis Beautiful
2015
Big Pitch [winning] competition mentor, ArtWorks
2014
guest curator, Visionaries & Voices
2012
co-organizer, OTR/Gateway Summer Celebration
2009
EDUCATION
Cranbrook Academy of Art, Bloomfield Hills, MI
MFA in Graphic Design
Cornell University, Ithaca, NY
BA in Philosophy & Critical Theory
References available upon request.