Soft + Simple Knits: art direction and book design

The subject matter of this knitting how-to book called for a playful Modernist approach to the photo art direction and page design.

Soft + Simple Knits: art direction and book design
Soft + Simple Knits: art direction and book design
Soft + Simple Knits: art direction and book design
Soft + Simple Knits: art direction and book design
Soft + Simple Knits: art direction and book design

Designed for the North Light Books imprint of F&W Publications, the book’s location photography and props were a nod to Cincinnati’s legacy of Modern architecture and design. The page design reflected the playfulness of the pint-size models.

art direction and design: Maya Drozdz
photography: Brian Steege
client: F&W Publications

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